If you have a website and you do not focus on SEO then you better rethink what you are doing the same thing. Without SEO you are missing potential customers because your site will not be optimized in search engines.
If properly optimized website, you can be sure to increase visibility and get more visibility through the various search engines. When someone does a search for your company and your services, you want your site to appear on top of search engines so today I'm going to share some common basic principles to help you start SEO.
Meta Tags:
Title tags: The title tag is paly an important role in SEO. Title tag of your site to give a description of your web pages to both your readers and search engines. When you view a Web page, the title of this page is what you see in the upper left corner of your browser. Title tags properly setup will be different for each page and interact with the content of this page.
Title tags are also used by search engines. When someone does a Google search for "Search Engine Optimization", you will see Web pages that have those keywords in the title will appear first.
Keyword: Meta keywords tag is used to tell the search engine what the topics discussed on each page of your site. If your keyword tags are properly configured, they will be different for each side, and reflects the contents that are on this page.
Description: Description Please refer to the keywords tag, but instead of keywords, you give a description of your web page. If a description is provided, it will probably be used in the search results on your page appears in search engines.
Optimize Page Content:
Optimizing your site content is the key to success on the Internet. Content Optimization is the act of manipulating your content in a way that allows you to receive more exposure in search engines.
Site Maps:
Submit your URL to Google and Yahoo are a great way to ensure that all your web pages and content are indexed in search engines. There are several ways to do this, but the most recommended is to put an automatic sitemap, using the Site Manager HH.
Alt Attributes: The alt attribute is widely referred to as an alt tag; The alt attribute can be used for the img, area. When adding images always be sure to add an alt attribute to the code of each image. If you do not have one, then just specify a blank one, such as alt="". Also, be sure to add alternative text that is relevant to that image, the content on that page and be sure not to specify an alt attribute greater than 100 characters in length, as this may be perceived as spamming.